Media & Digital is the foundation INFIA was built on. We started as a digital-first IP house and we still operate that way: every IP under our roof has a content engine behind it, and the audiences add up to 140M+ followers across our owned channels.
We build and grow digital communities through original content, social platforms, and creator-led storytelling. :Dagelan, infipop, Volix, and others started as ideas and grew into cultural forces because we know how to script for the feed, cast for the algorithm, and turn watch time into fan loyalty.
We also run flagship media programs that surface signal in the noise — Layak Viral curates and amplifies people, work, and movements that genuinely deserve the spotlight. Pop The Talk holds space for honest conversation with today's youth. JSD takes lifestyle culture from screen to street.
