INFIA Corp and Tabiat Group Evolves JSD's Annual Event Into a District-Wide Festival Across Blok M

It has been one year since JSD 2025: Sole of the Game, and the energy from that edition has not faded. For nearly a decade, JSD has shaped sneaker and youth culture in Indonesia, growing alongside the 200,000+ fans who have walked the journey with it. This year, JSD changes shape. The questions in the community were fair: would there still be an annual event, and would JSD still be about sneakers? The answer is yes. JSD is keeping its annual event and opening it up to the cultures that move young Indonesia, from fashion and art to music and everything in between, built as a synergy between INFIA Corp and Tabiat Group to carry one manifesto: For Every Fan, Everywhere.

This year JSD takes the form of JSD Blok M Festival, a three-day takeover of the Blok M neighborhood in South Jakarta. It spreads across nine venues throughout the area: Blok M MRT Station, Blok M Hub, Blok M Emplasemen, M Bloc Live House, Coma, Melting Pop, Nirmana Falatehan, ROW 9, and INA Hall. One neighborhood, nine addresses, all connected. The festival runs on two things at the same time. The first is a market of curated bazaars and brand showcases across fashion, beauty, sneakers, toys & collectibles, watches, streetwear, art, and preloved. The second is an experience of concerts across multiple stages, nightlife, community events, and mini-performances threaded through every zone, so something is always happening wherever visitors stand. Across twelve zones, each space carries its own culture and crowd.

Dagelan, one of INFIA Corp's media properties, joins JSD Blok M Festival as a collaborator, bringing its own community onto the festival floor alongside OH Beauty Festival and Mood by Guciano. With Dagelan inside the lineup and the INFIA placemaking venue Melting Pop standing among the nine addresses, the festival puts INFIA's media and placemaking sides on the same ground at the same time.

JSD Blok M Festival is open for collaboration with brands, sponsors, tenants, communities, and media partners who want to be part of it. Across twelve zones, that means twelve distinct audience segments, each with its own audience and behavior. Partnership and tenancy details are at jsd.global/tenants. JSD Blok M Festival runs 31 July to 2 August 2026 across Blok M, South Jakarta, produced by PT. Infia Tabiat Bergerak with Tabiat Group. For every fan, everywhere.

Made for Fun. Made for Fans. From the Creator.

INFIA Corp is Indonesia's Creative IP Powerhouse. Founded in 2014, INFIA builds, manages, invests in, and revives 40+ IPs across media, character IP, and placemaking, with 140M+ Fans worldwide.